World Lymphoma Awareness Day press release

Services provided

• Writing

Company

The LBF, (Leukaemia & Blood Foundation, now Leukaemia & Blood Cancer New Zealand), supports patients and their families living with leukaemia, lymphoma, myeloma and related blood conditions.

Brief

Lymphoma is a cancer that is often quite advanced before it is diagnosed. The annual World Lymphoma Awareness Day aims to increase knowledge of the disease. This press release and accompanying campaign led to broad national coverage in the New Zealand media.